What Is Augmented Reality?
AR or augmented reality involves overlaying digital imagery over the real world around you. This can be interactive and specific to your physical location. The best example, of course, is the hugely viral PokemonGo app, where users can use their smartphones to go to a specific location, and by using their phone as a window they are able to see virtual characters and interact with them. Many people already have smartphones which are capable of running AR applications, giving this technology an advantage when you are looking for widespread distribution. There are also dedicated augmented reality wearable headsets such as Microsoft Hololens.
What Are We Able To Create Using Augmented Reality Technology
Augmented reality is applicable across multiple industries and use cases.
These include, but are not limited to, gamified education such as interacting with animals as virtual 1:1 scale avatars, visualising products in 3D such as food on a restaurant menu, or digital art placed around iconic locations within your city. Our augmented reality apps can include subscription based content to be updated and unlocked by users as required. We have the skills to develop for both iOS and Android platforms using the latest in AR software kits such as ARKit from Apple and ARCore from Google.
Example use cases our team of expert AR developers produce for include:
- Augmented Reality Education
- Augmented Reality Menu Pop-ups
- Augmented Reality Business Cards
- Augmented Reality Training
- Augmented Reality Event Activations
- Augmented Reality Product Marketing
- Augmented Reality Games
- Augmented Reality Art Installations
- Augmented Reality Tourism
- Augmented Reality Architecture Visualization
- Augmented Reality Healthcare
- Augmented Reality Systems Maintenance
The Augmented Reality headsets and devices we develop for include:
- Microsoft Hololens
- Meta 2 AR Headset
- Google Tango
- ARKit for Apple iOS 11 devices
- ARCore for Android devices
Why Choose Immerse Enterprise As Your Augmented Reality Developer In Melbourne
We have been developing virtual reality experiences for 3 years, working with some of the biggest brands in automotive, healthcare and retail. We believe technology is only as good as the value it provides to our customers (you) and your customers (typically the users of this technology). To us you are the expert in your industry. Whether you are in retail, engineering, marketing or other we want to be your trusted developers of virtual experiences. We are committed to discovering how this technology can be best utilised to increase your success.
What are you looking to create?
Brisbane | Sydney | Melbourne | Darwin | ACT